Strategic Writing

Help your teams effectively communicate through writing to drive desired outcomes.

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Business Writing Essentials

Ariel's digital writing course that drives action.

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What can you expect?

This course enables organizations to develop the skills of reader-centered writing in a scalable way. Through self-paced modules, group discussions, and diverse activities, learners discover how to plan, draft, and edit writing that conveys a professional image and achieves optimal results. Practicing on a real business document of their own, they’ll create clear, readable messages that help both the readers and the writer get what they need.
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Upon completion of Business Writing Essentials, participants will be able to

  • understand the factors that make a piece of writing clear, effective, and readable
  • tailor their written messages so that both the readers and the writer get what they need
  • break down the set of steps involved in writing an effective document, and apply practical techniques when creating any business message.

Program

  • Delivery: Digital offering that scales to the entire organization
  • Timing: Self-paced learning or set as a time release
  • Modern, flexible design with key analytics
  • Opportunity for on-the-job practice through missions and activities
  • Moderated to ensure engagement and to develop a summary of the week’s discussions
  • Downloadable tools and tip sheets support informal learning and skill application offline
  • 24/7 technical support included with dedicated support available
  • Management reporting (participant activity, engagement)
  • Easy to personalize: company logo, text, video from your CEO, polls
  • Flexibility to integrate with any LMS

Real Results.

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Authentic communication is necessary for business success

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Authentic communication is necessary for business success