As leaders, every day you face the white water of change and growing complexity. Reader-centered writing can be a lifeline back to clarity and productivity. Starting with a review of your organization’s strategy and leadership competencies, you will determine how effectively you are leading in writing.
Develop and improve your leadership skills in writing
- Use writing as a strategic tool
Communicate to support company vision and goals
- Lead culture change with powerful messages
- Connect to a culturally diverse audience Support the free flow of information across the organization
Write for action—accelerate change
- Write messages that drive specific outcomes
- Get your point across the first time
- Position requests and conclusions strategically
- Edit documents written for your signature
Address employee issues effectively
- Deliver tough messages with tact
- Write personably and non-judgmentally
- Focus on actions, not attitudes
- Show readers you understand their needs
Develop your people
- Use written coaching to develop critical competencies
- Deliver specific feedback that is both corrective and supportive
- Help others achieve their career goals Increase their ability to act
Coach others to write effectively
- Delegate communication assignments efficiently
- Provide clear and constructive feedback on writing
- Model strong communication skills
Blended learning and tools support ongoing development
- Books: Write to the Top®: Writing for Corporate Success (Random House) and the Instant-Answer Guide to Business Writing by Deborah Dumaine, founder of Better Communications®
- Better Communications’ workbook, with additional exercises tailored to your needs
- Managers’ tips for reinforcing good writing
- Reinforcement by E-mail™: 24 content-rich messages reviewing key tools and concepts (optional)
One-on-one interviews ensure the content of this senior-level program meets your needs. Personal coaching afterwards guarantees new skills.
Earn CPE credits for this course.
Contact us today for more information.