Elizabeth Martin is the Senior VP of Marketing at Ariel. She has been working in the strategic thinking and writing space for more than 10 years in many roles including Product Design and Development, Facilitator Management, and Operations. In her current role, she strives towards building a powerful and seamless working relationship between both the sales and marketing teams. Communication and process are two of Elizabeth’s strong suits, which not only help better align commercial teams, but also allow for a strong connection to Ariel’s clients. With deep experience in instructional design and facilitation, Elizabeth also designs program content and delivers sessions for clients globally, including large train-the-trainer engagements as a Master Facilitator.
Elizabeth has a Bachelor’s Degree and Master’s Degree in English with a focus on Professional Writing and Teaching Writing from West Virginia State University and Simmons University, respectively. Elizabeth is on the board of Magic Garden, a private infant and preschool program in Lincoln, MA, and is also deeply involved in fundraising for Type 1 Diabetes through the Juvenile Diabetes Research Foundation. Outside of work, Elizabeth focuses on spending time with her daughter, playing music and singing, baking, reading, and writing poetry.